In an effort to better engage customers while enhancing the buying and service experience, the Ford Motor Company named Panasonic the exclusive, worldwide provider of digital media showroom technology. As one of the world’s premier technology solutions providers, Panasonic was uniquely positioned to help Ford create more vibrant, innovative and digitally connected dealerships.
Panasonic tasked Brandvoice with producing compelling, dealer-facing collateral—from high-level brochures outlining the benefits of digital media down to more technical installation guides.